The management has been using numerous corporate videos in order to communicate their corporate vision and mission to the employees on a large scale. These videos are also being used for other purposes.
Employee development has now become a function of use of these video based training programs.
Organizations have devoted resources for building such employee-friendly videos and motivate and train employees by then using these videos.
Videos can be made about the origin of the company, the vision mission, the business areas, the moves that the company is planning to take, the career development path for the employees, the organizational hierarchy, the staffing plans, other seminars and colloquiums.
Many companies also outsource making of such corporate videos. Corporate videos are also based upon the day to day problems faced in the office. These videos help in problem solving and help employees develop team spirit and work motto. Training videos are also made upon the advertising and marketing strategies used in the organization.
Many corporate allow the employees to design the videos for the company as a whole. This helps the employee in better understanding the corporate culture and the objectives for which the company is running.
Employee spirit also gets boosted and he is motivated to perform better and align his personal goals with that of the company.
Generally these videos are aimed at improving the employee skill set and their understanding of a particular task. They form a part of the extensive 2-3 days training that employees go during joining the organization and on a regular basis.
Watching a video is more effective and leaves a greater impact upon the individual. It helps him remember the purpose for training and the objective with which he should look at his work. Such videos motivate, inspire and direct the employee towards becoming an asset for the organization. They help them become a star performer.
Different websites and training organizations offer different motivational videos to motivate the employee.
They help the employee highlight their achievements by showing the achievements made by the organization.
They tell the employees that nothing is impossible and with a little extra effort they can dot everything. They demonstrate the qualities of work that should be delivered to the customers. Videos stress on the message and ensure that it is sent across to the entire group of people coming form diverse backgrounds.